Product Description
Strategic Management of Technological Innovation, 3e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling’s approach synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis. The subject is approached as a strategic process, and as such, is organized to mirror the strategic manageme… More >>
Strategic Management of Technological Innovation
Creative Thinking, Innovation, Creativity Training
#1 by Derrick Davis on August 31, 2010 - 5:51 am
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Schilling has prepared a great book to be be used in any strategic management class. As a student using this book within a strategic management class at Southern Polytechnic State University, I enjoyed the short chapters that were introduced with practical real-word case studies. Her end-of-chapter summaries were also appreciated.
Students at a technical university will enjoy the case studies relating to the PalmOne, Dell, Nokia, etc.
Despite the fact that chapters were short in no way implies that her content was ineffective. On the contrary, her ability to concisely write the content was very much appreciated. No fluff; just the facts.
I believe students will appreciate this approach and enjoy using a book of this nature in any strategic management class.
Rating: 5 / 5
#2 by Rishi Agrawal on August 31, 2010 - 6:30 am
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We used this book as a supplement in a Management of Technology class at UPenn and it was a great reading. The examples are diverse and perfect for discussion. Definitely a necessary supplement for any management curriculum.
Rating: 5 / 5
#3 by C. Michele on August 31, 2010 - 7:59 am
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I have studied the subject at postgraduate level and read several books on this topic but this one is the handiest and the one with more usable tools.
I would suggest it to anyone interested in the pratical aspects of technology management.
Rating: 5 / 5
#4 by R. Olson on August 31, 2010 - 9:11 am
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Layout is great, and it is very easy to read and understand the material. There are lead-in case studies to each chapter, which are also very interesting. I used for a Management of R&D class, and it was a good guide/reference that I’ll likely keep for future looks. Can get an entrepreneur thinking about what they need to do to succeed as well. Recommended.
Rating: 5 / 5
#5 by S. Walker on August 31, 2010 - 11:39 am
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This is a very easy to read and understand textbook that provides great case examples to apply the theory principles utilized.
Rating: 5 / 5